Ufuoma Okonoko unveils digital strategy to unlock billions for Nigeria’s creative sector
- ✦By Ayo Onikoyi Barrister Ufuoma Okonoko, a digital monetisation expert and Chief Operating Officer of Atlantic World Digital Communications, has unveiled a digital strategy aimed at unlocking billions of dollars in international revenue for Nigeria’s creative sector through strategic distribution, marketing and commercialisation of locally produced content and products.
- We created Blaze Channel as a digital monetisation platform in the USA, not only to stream and monetise the movies, but more importantly to monetise Nigerian Creative Industry products,” she said.
- She explained that the strategy informed the development of Blaze Channel, a United States-based digital monetisation platform designed to distribute and generate revenue from Nigerian films while creating international markets for other products and services within the country’s creative economy.
- By Ayo Onikoyi Barrister Ufuoma Okonoko, a digital monetisation expert and Chief Operating Officer of Atlantic World Digital Communications, has unveiled a digital strategy aimed at unlocking billions of dollars in international revenue for Nigeria’s creative sector through strategic distribution, marketing and commercialisation of locally produced content and products.
Barrister Ufuoma Okonoko, a digital monetisation expert and Chief Operating Officer of Atlantic World Digital Communications, has unveiled a digital strategy aimed at unlocking billions of dollars in international revenue for Nigeria’s creative sector through strategic distribution, marketing and...
Frequently Asked Questions About This Story
What is the key takeaway from this report?
We created Blaze Channel as a digital monetisation platform in the USA, not only to stream and monetise the movies, but more importantly to monetise Nigerian Creative Industry products,” she said.
What additional context is highlighted in this report?
She explained that the strategy informed the development of Blaze Channel, a United States-based digital monetisation platform designed to distribute and generate revenue from Nigerian films while creating international markets for other products and services within the country’s creative economy.
What timeline or key figures were confirmed?
The company further indicated that a film titled *Reincarnation – Dance of the Masquerade*, featuring leading Hollywood and Nollywood actors, was in development for 2027.
