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Funke Akindele targets N5bn with new movie, defends marketing style

Funke Akindele targets N5bn with new movie, defends marketing style
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AI Executive Briefing
Verified Synthesis~72s read
Nollywood actress and filmmaker, Funke Akindele, has set her sights on N5bn in box-office revenue from her forthcoming movie, ‘The Four: No One Fights Alone,’ while defending her aggressive marketing strategy against criticism. When Jideonwo suggested a N5bn box-office target for the new film, Akindele responded, “I love it.
Context & Background
  • ✦You’re going to love different films, content, reality shows,” she said.
Key Figures & Named Entities
Friday:Akindele disclosed this on Friday during a fireside chat with media entrepreneur, Chude Jideonwo, at the Creative Africa Nexus Weekend in Lagos.2025:Her 2025 production, ‘Behind The Scenes,’ reportedly grossed approximately N2.76bn, surpassing ‘Everybody Loves Jenifa,’ which generated about N1.88bn in 2024.2023:Earlier, ‘A Tribe Called Judah’ earned approximately N1.41bn in 2023, while ‘Battle on Buka Street’ and ‘Omo Ghetto: The Saga’ recorded about N668.42m and N636.12m, respectively.
Outlook & Next Steps
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Key Takeaways
Verified Extract
  • ✦Nollywood actress and filmmaker, Funke Akindele, has set her sights on N5bn in box-office revenue from her forthcoming movie, ‘The Four: No One Fights Alone,’ while defending her aggressive marketing strategy against criticism.
  • ✦When Jideonwo suggested a N5bn box-office target for the new film, Akindele responded, “I love it.
  • ✦You’re going to love different films, content, reality shows,” she said.
Key Facts:Friday: Akindele disclosed this on Friday during a fireside chat with media entrepreneur, Chude Jideonwo, at the Creative Africa Nexus Weekend in Lagos.2025: Her 2025 production, ‘Behind The Scenes,’ reportedly grossed approximately N2.76bn, surpassing ‘Everybody Loves Jenifa,’ which generated about N1.88bn in 2024.2023: Earlier, ‘A Tribe Called Judah’ earned approximately N1.41bn in 2023, while ‘Battle on Buka Street’ and ‘Omo Ghetto: The Saga’ recorded about N668.42m and N636.12m, respectively.2027: Meanwhile, the filmmaker announced plans to expand her company’s digital operations in 2027 through new films, reality shows and partnerships with emerging creatives.
Editorial Excerpt

Nollywood actress and filmmaker, Funke Akindele, has set her sights on N5bn in box-office revenue from her forthcoming movie, ‘The Four: No One Fights Alone,’ while defending her aggressive marketing strategy against criticism.

Frequently Asked Questions About This Story

What is the latest development regarding Lagos State?

Nollywood actress and filmmaker, Funke Akindele, has set her sights on N5bn in box-office revenue from her forthcoming movie, ‘The Four: No One Fights Alone,’ while defending her aggressive marketing strategy against criticism.

Who are the key organizations or public figures mentioned?

The primary parties identified in this coverage include Lagos State.

What timeline or key figures were confirmed?

Akindele disclosed this on Friday during a fireside chat with media entrepreneur, Chude Jideonwo, at the Creative Africa Nexus Weekend in Lagos.

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